Tuesday, January 10, 2006
He said she said
Markets are driven by attention, marketers need to earn attention. On the web individuals pay attention, not only to the choices other people make but to the people who are making these choices. People pay attention to people that have earned their attention whether through reputation, online trust or real world relationships. I want to see what my friends are recommending, they want me to recommend things to them. This is what OPML will do for RSS. I will be able to see who my friends are listening to, automatically take their recommendations on new sources to pay attention to and old sources to ignore.
